Tag
Posts Tagged ‘optimization’
Don’t Waste Your Web Traffic!
Now that you’ve got traffic coming to your site, it is essential to capitalize on that traffic. Part one of this equation is presenting an attractive, professional design; part two is tailoring your message to compel your audience to take action. According to a recent MarketingSherpa report, however, a staggering number of businesses fail to… Read more
5 Keys to Getting Your Emails Read
Consider the following two email subject lines: 1. Joe: This Week Only, Save 20% on Sprockets 2. THE SPROCKET FACTORY’S WEEKLY EMAIL! July 20, 2012 Which of these two emails are you more likely to open? It’s OK, take your time. The obvious answer is, email #1. Let’s take a look at five factors that… Read more
Grab Your Visitors in 10 Seconds – Or Else
If you don’t grab your visitors’ attention in 10 seconds, you’re toast. Plain and simple. Research recently released by Microsoft Research indicates that 10 seconds is the magic number during which visitors form an opinion about your site, and decide whether it’s worth staying to read more or not. (visit Jakob Nielsen’s blog for more… Read more